Our mission is to provide a full service category management program that begins and ends with the retailer and its partners.
Our process binds us to the core fundamentals of category management, and thus delivers optimal recommendations that maximize the retailers’ results based on their initiatives.
We finalize the process with seamless retail execution.
The complete success of any category management program is dependent on objective and detailed analytics, timely reset execution, AND a sustainable POG compliance program. Lawrence Merchandising provides this full service program cost effectively and delivers sales results to retailers, distributors and manufacturers.
Developing a strategic partnership with the Lawrence Merchandising Category Management team is a powerful solution that provides a detailed process, customized to your specifications, leveraging objective category analysis.
These key elements combined with in-store execution will:
Whether you are a retailer, distributor, or manufacturer, choosing Lawrence Merchandising as your category management partner provides you the opportunity to combine an experienced category management team with our proprietary analytical process and national in-store execution.
We are uniquely positioned to offer this full service program because:
Lawrence Merchandising Category Management differentiates through our full service program. We offer the ideal solution that is cost effective while leveraging our national coverage to service multiple locations simultaneously. Our ability to combine the Category Management program with in-store execution including store resets, product cut-ins, audits, POG maintenance and customized client solutions ensures a seamless program from start to finish. A partnership with Lawrence will not only enhance your Category Management process but will increase your sales. Contact us today for a comprehensive analysis.